This post is the first in a series of investigations into why Swadeshi has not yet succeeded, what must be changed for that success, and how that change can be implemented.
This first part is meant to be purely observational research attempting to avoid any pre-conceived conclusions.
I hope questions and responses here will help simplify and codify these results into a concise problem statement and an associated course of action.
1. What is profit?
http://Wikipedia.org/wiki/Profit says "'Accounting profit is the difference between price and the costs of bringing to market whatever it is that is accounted as an enterprise (whether by harvest, extraction, manufacture, or purchase) in terms of the component costs of delivered goods and/or services and any operating or other expenses.'"
So, for the purposes of this discussion, profit will be described as the difference between Consumer Price and Owner costs or in short form "price above cost".
2. Why does a consumer pay "price above cost"?
I have an answer for this, but don't know how to 'prove' it is true.
Another way to look at this is to ask:
2a. When does a consumer NOT pay profit?
A product consumer does not, and in fact cannot pay profit when he owns the physical Sources (Means of Production) for that product.
As an example, if you own a chicken, you must pay the same costs of production as a large poultry farm, including wages to any work you hire out, but those are all costs.
Paying profit makes no sense when the product consumer is also the source owner unless he were to pay himself.
3. When a consumer pays "price above cost", what should be the destination of those funds?
The profit that consumers pay causes the organization to grow, so my answer to this is that profit should be understood to be a consumer's "plea for growth".
If the current owners were to treat it as an investment from the consumer who paid it, then the ownership of that enterprise would be continuously distributed to those that are paying for that growth.